Software as a Service

We support product-driven organizations in building more sustainable, flexible, and user-aligned platforms — from core architecture to experience strategy.

INDUSTRIES

Media

TECH CONSULTING

Where Content Meets Technology, Audiences Follow

At Some Tech Work, we help media brands, streaming platforms, and digital publishers build immersive, scalable, and performance-driven digital experiences. Whether you’re launching a new OTT platform, revamping your CMS, or managing real-time audience data — we turn your creative vision into reliable, engaging products.

 

In a fast-moving landscape where content needs to be smart, fast, and everywhere — we build tech that delivers, entertains, and grows with your audience.

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SMART SCALING

Powering the Platforms Behind Great Stories

Today’s media isn’t just content — it’s an experience. We help creators, publishers, and networks scale their digital footprint with technology built for reach, personalization, and performance.

SMART SCALING

Powering the Platforms Behind Great Stories

Today’s media isn’t just content — it’s an experience. We help creators, publishers, and networks scale their digital footprint with technology built for reach, personalization, and performance.

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INDUSTRY SHIFTS

The Fast-Moving World of Tech Needs More Than Just Code

SaaS adoption is booming—but it's also becoming increasingly competitive and complex. With more players entering the market, customer expectations are rising fast. Teams face mounting pressure to innovate quickly, maintain platform stability, and deliver exceptional user experiences — all without compromising on quality, performance, or long-term vision.

Do any of these issues sound familiar?

Onboarding feels clunky?

Many users drop off before they even see your core value. Without clear guidance or a frictionless path to activation, your trial-to-paid conversion suffers.

Feature Requests Are Piling Up

You’re building fast, but priorities feel reactive. Teams struggle to balance user needs with business goals — and roadmap clarity suffers as a result.

Slow or Buggy User Experience

Performance bottlenecks, unoptimized frontend code, or patchwork architecture result in a sluggish UI — frustrating users and hurting your NPS.

ABOUT US

Do any of these issues sound familiar?

Digital media moves fast — but tech friction can stall even the best content strategies. These are the bottlenecks we help solve
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Slow page loads and unreliable streaming

Performance issues drive users away — especially on mobile and low-bandwidth connections.

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Content scattered across disconnected systems

Your CMS, DAM, and analytics tools don’t talk to each other, slowing down publishing and campaigns.

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Personalization and monetization feel limited

Your platform isn’t making the most of viewer behavior, engagement data, or targeting opportunities.

SCALING CHALLENGES

Why Scaling a SaaS Business Is Harder Than It Looks

From managing user growth to dealing with fragmented codebases and analytics chaos, scaling a SaaS company is more than adding users — it’s about reinforcing the foundation. Product-market fit, infrastructure, UX, and internal team capabilities all influence your ability to grow sustainably.
From managing user growth to dealing with fragmented codebases and analytics chaos, scaling a SaaS company is more than adding users — it’s about reinforcing the foundation. Product-market fit, infrastructure, UX, and internal team capabilities all influence your ability to grow sustainably.
SCALING CHALLENGES

Why Scaling a SaaS Business Is Harder Than It Looks

Our Capabilites

[01]
OTT & Streaming Platform Development

OTT & Streaming Platform Development

Launch fast, secure platforms for live and on-demand video.

[02]
Custom CMS & Editorial Tools

Custom CMS & Editorial Tools

Empower creators and editors with intuitive content publishing workflows.

[03]
Media Performance Optimization

Media Performance Optimization

Ensure fast loads, smooth playback, and high engagement — even at scale.

[04]
Monetization & Paywall Systems

Monetization & Paywall Systems

Implement subscription models, ads, or hybrid revenue strategies.

[05]
Live Events & Real-Time Integrations

Live Events & Real-Time Integrations

Stream concerts, sports, or keynotes with reliable performance.

[06]
Creator Portals & UGC Features

Creator Portals & UGC Features

Enable audience contributions, creator dashboards, and community tools.

[07]
Data & Audience Analytics Dashboards

Data & Audience Analytics Dashboards

Track behavior, content success, and campaign ROI in real time.

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Realized Projects

38

Awesome Clients

20+

Ongoing Projects

10+

Trusted Partners

WHAT WE DO

Digital Infrastructure for the Content Economy

We design and develop custom solutions that help media businesses produce, manage, and distribute content at scale — while improving engagement and operational efficiency.

 

Our focus areas are OTT and video streaming platforms, Headless & custom CMS development, Creator and fan engagement tools, live events and real-time streaming integration, content monetization engines (ads, paywalls, subscriptions), etc.

WHAT WE DO

Digital Infrastructure for the Content Economy

We design and develop custom solutions that help media businesses produce, manage, and distribute content at scale — while improving engagement and operational efficiency.

 

Our focus areas are OTT and video streaming platforms, Headless & custom CMS development, Creator and fan engagement tools, live events and real-time streaming integration, content monetization engines (ads, paywalls, subscriptions), etc.

WHY CHOOSE US

Built for Audiences. Backed by Experience.

From indie creators to large-scale digital publishers, our team understands the stakes of every release, every drop, every moment. We build tech that supports your brand voice, content strategy, and business model — no matter the screen.

 

Why teams trust us:
1. Deep experience in content, publishing & streaming tech

2. Expertise in performance tuning for media-rich platforms

3. Audience-first UX thinking with data to match

4. Support for rapid release cycles and high-traffic events

NETWORK

Trusted by Media Teams Big and Small

We support organizations building and distributing content at scale — from startups to studios to publishers.

 

We work with

1. Digital publishers & editorial platforms

2. OTT platforms & live streaming products

3. Production houses & media studios

4. Podcast, audio & creator-driven platforms

5. Media-tech and distribution SaaS tools

6. Cultural institutions & media NGOs

NETWORK

Trusted by Media Teams Big and Small

We support organizations building and distributing content at scale — from startups to studios to publishers.

 

We work with

1. Digital publishers & editorial platforms

2. OTT platforms & live streaming products

3. Production houses & media studios

4. Podcast, audio & creator-driven platforms

5. Media-tech and distribution SaaS tools

6. Cultural institutions & media NGOs

A few ways we’ve delivered tangible impact.

We needed a platform that could scale with our growing podcast and video audience. STW not only helped us stabilize our tech stack, but also improved streaming quality and reduced load times across regions.

– Meera Nair, Head of Product at WaveCast

Some Tech Work supported our shift to cloud-native content delivery. Their understanding of media workflows and real-time analytics helped us streamline operations and enhance viewer engagement.

– Jonas Keller, CTO at NeueVision Mediahaus

THE TEAM

Meet the drawhistory team on the front lines.

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Anne Reid

HR Specialist
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Steve Parker

Finance Expert
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Mary Fox

Strategist
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Mark Hagne

QA Analyst
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Paul Goto

Manager
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Diane Miller

Business Manager
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Toby Young

Legal Officer
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Laura Dern

President

Laura Dern

President

Let’s plan your next digital move – together.

…partner with our expert consultants to uncover the smartest path for your brand. In a free strategy session, we’ll explore how to boost visibility, streamline operations, and turn your ideas into results that matter.

What can you expect?

✔ A personalized consultation to assess your current digital presence and uncover growth opportunities.

✔ Expert recommendations across websites, marketing, and smart tech solutions tailored to your goals.

✔ Clear, actionable next steps that help you simplify operations and maximize ROI.

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