Web development

Web development

The planning, building, and maintenance of websites and web applications that run in a browser.

Growth and marketing work

In short

The planning, building, and maintenance of websites and web applications that run in a browser.

Good web development covers the visible interface, the systems behind it, performance, accessibility, security, and the content workflow editors use after launch.

Where it bites

Web development matters when the website has to carry revenue, content, integrations, or compliance work. The useful question is what the build must keep working after launch.

What to check

  • What must a user be able to do without friction?
  • Which integration or content workflow owns the hidden complexity?
  • What breaks if traffic doubles or an editor changes the page?

Common questions

What is Web development?

The planning, building, and maintenance of websites and web applications that run in a browser.

Why does Web development matter?

Web development matters when the website has to carry revenue, content, integrations, or compliance work. The useful question is what the build must keep working after launch.

What should you check first for Web development?

What must a user be able to do without friction? Which integration or content workflow owns the hidden complexity? What breaks if traffic doubles or an editor changes the page?

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