How to get cited by ChatGPT and Perplexity
How AI tools choose sources, what makes a page citeable, and practical steps for German businesses.
Insights
Insights
Straight answers on hiring consultants, AI automation, website relaunches, and technical operations. Written for people who own the outcome.
AI search visibility audit
A 15-point self-assessment to check if your website is ready for AI search. Scoring system and remediation priorities.
Structured data for AI, explained simply
Plain-English guide to Schema.org for non-developers. What it is, why AI tools care, and how to add it without code.
SEO vs AEO: what changes and what stays
Clear comparison of SEO and AEO. What stays the same, what shifts, and what to do first.
WordPress security best practices
Six controls for a business WordPress site: updates, staging, least privilege, backups, WAF, and monitoring.
Conversion rate optimization for B2B
B2B CRO for US and German buyers: form fields, trust, CTA clarity, speed, and mobile fix order.
Website design cost in the USA
USD ranges for brochure, B2B marketing, and complex websites in 2026, plus freelancer vs agency and ongoing costs.
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